General Marketing – eCommerce Website Tutorials

What Is an MCP Server, and Why Should Marketers Care?

MCP (Model Context Protocol) connects your AI tools directly to your marketing stack—your CMS, analytics, CRM,…

Last year’s Ahrefs Evolve was about surviving Google’s updates. This year? We barely talked about algorithms….

With the recent launch of our remote MCP server, anyone can now chat directly with Ahrefs…

What are the best marketing books? To find out, I asked the speakers and panelists at…

This isn’t a generic roundup of the “best” marketing podcasts. Ahead of Ahrefs Evolve 2025, we…

Brand mentions happen when people talk about your company online without necessarily linking to your website….

There are plenty of website metrics out there, and just as many tools to track them. So,…

Due to popular demand, Ahrefs Evolve is back. And this time, we’re in San Diego. After hosting…

We recently launched our new AI detector. For almost any webpage, you can analyze the likelihood…

Ever had a brilliant product idea but felt stuck, unsure if anyone would actually buy it?…

Search is moving from traditional search engines to generative engines, but traffic from many of these…

AI is already a pretty formidable new growth channel, driving brand interest through mentions and even…

The secret weapon behind a successful event isn’t just great speakers, a cool venue, or sold-out…

Many marketers hit limits not because they lack ideas, but because they can’t execute or scale them….

We’ve shared, discussed, tested out, and invested in a whole tech stack’s worth of different AI…

Generally, companies don’t like to give promotions. They are expensive and risky. The company has to…