Unless users take action, Android will let Gemini access third-party apps
Starting today, Google is implementing a change that will enable its Gemini AI engine to interact…
AI Traffic Has Increased 9.7x in the Past Year
Though still <1% of total traffic, it’s now our highest converting channel at 10%+ CVR (going…
Does AI Search Traffic Convert Better Than Traditional Search? For Ahrefs, Yes: 0.5% of Visitors Drove 12.1% of Signups
Search engines keep telling us traffic from AI search is better quality, but is it? At…
15 AEO Tools That Will Help You Optimize for LLMs
AI is reshaping search optimization—it’s no longer just about ranking in search results, but about earning…
The top fell off Australia’s first orbital-class rocket, delaying its launch
This was unusual Payload fairing problems have caused a number of rocket failures, usually because they…
How to Do an Actually Useful PPC Competitive Analysis Using AI
A competitive PPC (Pay Per Click) analysis is all about seeing what your competitors are doing…
What Is llms.txt, and Should You Care About It?
Developers and marketers are being told to add llms.txt files to their sites to help large…
OpenAI releases new simulated reasoning models with full tool access
On Wednesday, OpenAI announced the release of two new models—o3 and o4-mini—that combine simulated reasoning capabilities…