AI can write, but let’s be honest; it can also sound (dare I say) robotic. 

Without a clear process, AI-generated content can feel generic, miss SEO opportunities, or just not sound like you. The trick? Use AI as a tool, not a shortcut.

This AI content creation process helps you:

  • Get AI to generate usable content (not fluff)
  • Add human insights to make content feel authentic
  • Ensure everything is SEO-friendly and engaging
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If you’re tired of AI content that feels lifeless, this guide will help you do it right.

Want an AI content creation SOP you can share with your team?

Grab the full beginner-friendly AI content creation process below.

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AI Content Creation SOP

This step-by-step SEO SOP ensures your AI-assisted content is optimized for rankings and engagement without sacrificing quality.

AI Writing Tools to generate multiple headline variations.

AI-generated title examples from Ahrefs' free Ai writing tools.
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Adapt the tone and format to match your content strategy. And then choose from the different title formats the tool creates.

advanced SEO, we didn’t just summarize best practices.

We gathered community feedback, ran AI-assisted analysis, and used that to generate fresh insights and a graph that was wildly popular on social media.

AI-assisted advanced SEO graph.

Think beyond just writing—consider what makes your content valuable beyond AI’s capabilities.

Download the full SOP to get started.

Got your own content marketing SOPs you’d love to share? We’re building an SOP library—connect with me on LinkedIn and share your favorite SOPs!

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